13th June 2023 Excellent sizes expected for California Prunes California experienced favourable weather during prune bloom and growers are observing good sizes on fruit set. While production looks promising, supplies are expected to be tight again this season with an estimated 75,000 short tons (68,000 MT) in volume for the 2023 prune crop year…
12th June 2023 Men’s Health Week 2023: California Prune Board highlights how bone health affects men Osteoporosis is often thought of as a disease that only affects women. Yet, according to statistics from the Royal Osteoporosis Society, one in five men over 50 will suffer from fractures as a result of osteoporosis. Now the…
17th April 2023 California Prunes help fuel leading Italian athletes to success Elite Italian athletes Gabriele Detti, Elena Bertocchi, and Simone Giannelli have just wrapped up a promotional campaign championing the nutritional and versatile benefits of California Prunes, which play an active role in preparation for their respective training and sporting events. The link…
13th March 2023 California Prunes and the Royal Osteoporosis Society renew successful partnership California Prunes and the Royal Osteoporosis Society (ROS) have renewed their partnership for a second year, following the charity’s continued recognition of the positive effects prunes can have on maintaining healthy bones. The ROS is the UK’s leading charity dedicated…
7th March 2023 Big in Japan: California Prune Board to build on popularity of prunes The California Prune Board (CPB) has launched a fresh multi-channel marketing strategy in Japan, showcasing the versatility, taste, and nutritional benefits of California Prunes. Japan is California Prunes’ largest export market, with the Board having actively promoted its premium produce…
31st January 2023 Going global: California Prune Board unveils international exhibition plans The California Prune Board (CPB) is heading to a series of forthcoming international exhibitions as it continues to cement strong relations with trade partners from around the globe. Next month, the Board will be showcasing the premium nature of California Prunes at…
24th January 2023 California Prunes offer bone boost for vegetarians and vegans As the trend towards veganism and vegetarianism continues to grow, California Prunes brand ambassador and professional nutritionist Jo Travers is encouraging those switching to a plant-based diet not to miss out on nutrients important for overall health. It follows a study published…
19th December 2022 California Prune Board ambassadors unwrap sweet Christmas treats California Prune Board’s ambassadors, Peter Sidwell and Stefano Collomb, have unveiled fabulously festive dishes featuring ever versatile and naturally sweet California Prunes. Innovative chef, baker, and TV presenter Peter uses California Prunes in a range of sweet and savoury dishes influenced by international flavours…
6th December 2022 California Prune Board leverages history, provenance, and research to drive sustainability initiatives As the world’s leading supplier of prunes, California has led the way in agricultural standards for decades. Now the California Prune Board is seeking to highlight its sustainability initiatives, which support the environment and local communities while futureproofing the…
24th November 2022 California Prune Board welcomes 0% tariff announcement on import of prunes The California Prune Board (CPB) has welcomed the UK Government’s decision to suspend the UK import tariff on dried prunes (commodity code: 08132000). Effective from 1 January 2023, the suspension sees the removal of the 8% tariff until at least 31 December…